We created an advert to express the full potential of Dove One Cream.

I developed a concept for Dove One Cream which showed it sitting on top of a pile of miscellaneous (yet vaguely recognisable) skin care products to show it as the top cheerleader, negating the need for any others. This ad featured in U.S Vogue and across the brand’s social channels.

The social video

Diving into a world of texture & play with Dove Serum Body Washes

Body, meet face care. We worked with a texture stylist on a shoot to introduce Dove’s U.S audience to Dove Serum Body Washes.

Body, meet Hydration Boost. Drench 💧 your skin in 6% hydrating serum with Hyaluronic Acid. A smooth texture, creamy lather and 24 hours of silky-soft skin, bottled.

Body, meet Glow Recharge with 3% brightening serum and Vitamin C. Energizing, exfoliating minerals take your skin from dull and uneven to illuminated ✨ and refined.

Body, meet NEW Calming Moisture with 3% renewing serum and retinol. The latest addition to our #1 dermatologist recommended body washes supports skin cell turnover overnight 💤. Transform your PM shower routine and wake up with a strengthened moisture barrier and more resilient skin.

Body, meet Acne Clear with 1% clearing serum and Salicylic Acid. Created to cleanse acne-prone skin, this refreshing texture and bubbly 🫧 lather penetrates pores to reduce breakouts in one wash.

Face care ingredients, body approved. Upgrade your body care routine with Dove Serum Body Washes. With ingredients like Hyaluronic Acid and Vitamin C, they're here to help with everything your skin needs, from hydration to glow ✨. Which one will you try first?

We harnessed the power of A.I to create a series of social videos for a global audience.

After created our initial concepts, we then used Pencil Pro to build them into a series of social-first videos. I wrote the initial captions, then used A.I to quickly adapt my writing for different social platforms (TikTok, Meta, Snapchat & Pinterest).

The Beauty Bar - reimagined

We took the properties or ingredients of each Beauty Bar and elevated them to visually tell the story of their unique qualities.

Dreaming of silky-soft skin? 🌸 Think Pink Beauty Bar. Infused with our signature ¼ moisturizing cream, it hydrates and cares for your skin, leaving it beautifully soft and nourished.

Discover the power of our Pink Beauty Bar: Perfectly moisturizing, never drying, always cleansing. It's not a soap, it’s a Beauty Bar, your skin's new beautiful glow bestie.

Evoking a juicy
cherry scent

CAPTION: Add a burst of cherry to your skincare ritual with our Revitalizante Beauty Bar. 🍒 Infused with cherry and chia milk, it transforms your routine into a luxurious treat, leaving your skin irresistibly soft.

Turning anti-bacterial function into visual luxury

Combining antibacterial power with our signature ¼ moisturizing cream, Dove Antibacterial Beauty Bar removes 99% of bacteria* and keeps your skin hydrated for hours. Perfect for daily use on face, body, and hands, it’s the #1 dermatologist-recommended brand.

*in a 20 second wash test vs. E. coli